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What's the target market . . .

NOTICE: Our target market has changed !

In the last few years, our target market was, primarily, multi-unit residential income properties - apartment buildings.

Due to a shift in the attitude of many city councils and planning departments, they are now invoking moratoriums, more restrictive requirements and higher fees, on apartment conversions - they believe conversions reduce their low-income rental stock.

I am now seeing a shift, in focus, to office, medical, commercial & industrial properties, for condo conversion.

If you own or are looking at this market, you are in luck. Generally, it is easier and with less mandated requirements, to do a commercial condo conversion.

Please feel free use the Contact Form or call me at 909 913-3304, anytime, 7 days a week, to discuss your project.

With housing prices are out of reach for many first-time buyers and retirees down-sizing their principle residence, condos have become these buyer's choice and has also become the perfect maintenance-free housing option for those who have retired.

It comes as no surprise that condominiums have become the most popular form of housing. Condo conversion caters to the largest market areas and to a worry-free life style. 

This large market segment includes retirees & baby boomers, first-time buyers and the young professional. Each segment has its own unique reasons for preferring to become a condo-dweller.

In fact, the existing tenants often prefer condo conversions, given that the cost of ownership of their unit (including their mortgage payment and Home Owners Association Fee) is usually 25% greater than their current lease on their apartment. In every instance, their apartment has been completely renovated and they have pride of ownership.

  • If your property consists mainly of single level condominiums, less than 1,000 square feet, your target markets will most likely be first and last time buyers.

  • If your property mainly consists of larger condominium units or are townhouse style, your target markets will most likely be second and third time buyers.

However, location and pricing will affect the normal buyer profile.

 
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What's My Target Market?
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